Director of Public Relations
Suzan has 17 years of experience, 12 of which have been within the communication industry. During this time she has gained experience in the industry’s two main pillars public relations and advertising.
She started her career with TBW/RAAD/PR (Ketchum Middle East now) in 2005 prior to joining Four Seasons in Lebanon. Her nine years PR background with local, regional and international clients are reflected in her strong contacts and understanding of Middle East media culture and the various communications channels that operate in the region and in Lebanon.
Her diverse industry experience has been visibly leveraged in many successful PR & Public Affairs campaigns in the Middle East on behalf of clients such as Airbus, Silverjet, Nissan Middle East, Arabian Automobiles, Sri Lankan Tourism Board, Henkel, Standard Chartered Bank (Manhattan Credit Card), TDIC and Saadiyat Islands.
She now heads the agency in Lebanon since 2012 and have implemented and managed a range of marketing programs for a diverse portfolio of clients across various marketing disciplines.
In previous roles Suzan occupied the position of Director of Public Relations and Communications of the pre-opening team of the Four Seasons Hotel Beirut. In her role Suzan overlooked the hotel’s communication and its brand image locally, regionally and internationally through different channels from traditional PR to the newest social media platforms, positioning the hotel as the leader in its sector in Lebanon & the region.